Prompt Templates - Pre-built prompt templates

1. Recommendation Prompts

Purpose: Test how often AI recommends your brand in relevant scenarios.

• “What’s the best [product category] for [target audience]?”

• “Which [product category] is most suitable for [industry/use case]?”

• “Recommend a [product category] for [specific need].”

Examples:

• “What’s the best CRM for small businesses?”

• “Which email marketing tool is best for startups?”

• “Recommend a project management tool for remote teams.”

2. Comparison Prompts

Purpose: See how AI positions your brand vs competitors.

• “Compare [Your Brand] vs [Competitor] for [criteria].”

• “Which is better: [Brand A] or [Brand B] for [use case]?”

• “Compare [Brand A] vs [Brand B] vs [Brand C] for [feature].”

Examples:

• “Compare HubSpot vs Salesforce for small business pricing.”

• “Slack vs Microsoft Teams for remote collaboration.”

• “Asana vs Trello vs Monday.com for project management.”

3. Use Case Prompts

Purpose: Test visibility in industry-specific or problem-specific contexts.

• “Best [product category] for [industry].”

• “Which [product category] is best for [company size]?”

• “What [product category] solves [specific problem]?”

Examples:

• “Best CRM for real estate agents.”

• “Customer support tools for SaaS companies.”

• “Project management software for creative agencies.”

4. Alternative / Replacement Prompts

Purpose: Capture mentions when users look for substitutes.

• “What’s a good alternative to [Competitor]?”

• “Cheaper alternative to [Competitor]?”

• “Alternative to [Competitor] with better [feature]?”

Examples:

• “What’s a good alternative to Salesforce?”

• “Cheaper alternative to HubSpot.”

• “Alternative to Zoom with better security.”